Guiding TikTok Refugees
To RedNote

A welcoming community helping TikTok Refugees find their new home on RedNote (Xiaohongshu).

What are the differences in platform rules between RedNote and TikTok?

Understanding the Crucial Differences Between RedNote and TikTok to Help TikTok Refugees Settle In

View Official Community Guidelines →
1

Political Content

Content restrictions and political guidelines

FeatureRedNoteTikTok
Political Discussions
RedNote prohibits open political discussions; TikTok allows discussions within local laws and platform rules
Leader Images Use
RedNote prohibits leader images completely; TikTok allows with strict regulations and local law compliance
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News Sharing
RedNote prohibits political news sharing; TikTok allows verified political news with authenticity requirements
2

Social Topics

Discussion boundaries and social issues

FeatureRedNoteTikTok
Multiple Viewpoints
RedNote requires following official stance; TikTok allows diverse viewpoints within platform rules
Unverified News
Both platforms prohibit sharing unverified news to prevent misinformation
Social Debates
RedNote prohibits controversial topics; TikTok allows constructive debates within guidelines
3

Sensitive Content

Guidelines for sensitive topics

FeatureRedNoteTikTok
Adult Content
RedNote prohibits adult-themed content; TikTok allows limited discussion with proper labeling
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Drug-related Content
RedNote bans all drug content; TikTok allows educational/anti-drug content within guidelines
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Gambling Content
RedNote bans all gambling topics; TikTok allows cultural/educational context without promotion
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4

Commercial Rules

Business and promotion guidelines

FeatureRedNoteTikTok
External Links
RedNote prohibits external platform links; TikTok allows with advertising policy compliance
Contact Info
RedNote prohibits contact sharing; TikTok allows within platform guidelines
Medical Content
RedNote strictly limits medical content; TikTok allows with strict verification requirements
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Why Should TikTok Refugees Choose RedNote?

Discover the advantages of transitioning from TikTok to RedNote and join a thriving community of authentic content creators.

Native Cross-cultural Community

Born from Chinese overseas students' community, RedNote inherits a natural cross-cultural DNA, making it a truly inclusive platform for global users.

No Authentication Required

Start sharing your content immediately - no complex verification process needed. We believe in making content creation accessible to everyone.

Familiar Experience

Enjoy the same engaging social features you love - photo sharing, short videos, and interactive communities, all in one place.

Your Permanent Home

RedNote will never be forced to shut down. You won't become a digital refugee again - we're here to stay as your reliable, long-term social platform.

Join thousands of creators who have already made the switch

350M+
Active Users
200+
Countries
50M+
Daily Posts

Frequently Asked Questions

Common questions about transitioning from TikTok to RedNote

What registration methods are available for RedNote App?

You can register using any international phone number, WeChat account, or Apple ID. The platform is globally accessible and supports users from all countries.

Why haven't I received rednote verification code?

Due to RedNote's growing popularity, there might be server delays in sending verification codes. If RedNote not sending verification code or you haven't received the SMS verification, please wait for up to an hour as the system processes requests. The platform supports phone numbers from all countries, so regional restriction isn't the issue. Common solutions include checking spam folders, ensuring correct phone number format, and trying again after 15 minutes.

Can I use my TikTok content on RedNote (Xiaohongshu)?

While you can repurpose your TikTok content, it's recommended to adapt it to RedNote's style. RedNote users prefer more detailed, authentic content with comprehensive descriptions and multiple images/videos in a single post.

Why can't I post certain content on RedNote?

RedNote has stricter content guidelines than TikTok, especially regarding political content, controversial topics, and commercial promotions. Always review the community guidelines before posting.

How can I grow my following on RedNote?

Focus on creating authentic, high-quality content, use appropriate hashtags, engage with the community genuinely, and maintain consistent posting. RedNote values quality over quantity and authenticity over viral trends.

Is RedNote available in English?

Yes, RedNote offers an English interface. However, while the app interface is available in English, most user-generated content is in Chinese. The platform is actively growing its international community.

Can I monetize my content on RedNote?

Yes, but monetization works differently from TikTok. RedNote focuses on product recommendations and brand collaborations. Direct external links are restricted, so monetization typically happens through the platform's internal systems.

What content performs best on RedNote?

Lifestyle, fashion, beauty, food, and travel content typically perform well. RedNote users appreciate detailed reviews, authentic experiences, and practical tips. Educational and informative content also gains good traction.

How is RedNote different from TikTok?

RedNote combines social media with product discovery. It focuses more on detailed content and authentic reviews rather than short-form entertainment. The platform has stricter content guidelines and different community expectations.

What should I avoid posting on RedNote App?

Avoid political content, controversial topics, excessive self-promotion, external links, and unverified information. Also, content that's too commercial or lacks authenticity may not be well-received.

What is TikTok Refugee?

TikTok Refugees refers to content creators and users who are exploring alternative social platforms due to potential regional restrictions on TikTok in various countries like Indonesia, India, and others. These users are seeking new platforms to continue their social media activities and content creation.

Why are users exploring alternatives to TikTok?

Due to various regional policies and regulations in different countries, some users are proactively looking for alternative platforms to ensure their content creation and social networking activities can continue uninterrupted.

Why do users prefer RedNote over other alternatives?

Many users choose RedNote because it offers a unique content ecosystem that values authenticity and detailed sharing. Unlike other platforms that simply copy TikTok's features, RedNote provides a fresh perspective on social media interaction and content creation.

What makes RedNote special for international users?

RedNote offers a welcoming environment for international users, with features like multi-language support and a global community. Users appreciate its authentic content approach and the opportunity to connect with a diverse, worldwide audience.

How can I improve my RedNote experience?

Many international users find success on RedNote by engaging with the community genuinely, creating authentic content, and learning from experienced users. The platform's supportive environment makes it easier for newcomers to adapt and grow their presence.